In short
The AI Literacy for Designers project explores how AI literacy can enhance the creative processes of digital designers. It focuses on professionals and students in the creative sector.
Need and relevance
The rise of generative AI brings both opportunities and uncertainties to the creative industry. Many designers experiment superficially with AI tools but lack the knowledge to use them effectively. This research addresses the need for demystification and better preparation for integrating AI into creative processes. Enhancing AI literacy can drive innovation in the creative sector and contribute to an inclusive digital future.
From approach to impact
Using interviews, case studies, workshops, and artistic residencies, this project maps AI literacy and develops practical tools and methodologies. Expected outcomes include an AI barometer, a guide with practical examples, and a learning community. These insights will enhance the AI readiness of the creative sector and lay the foundation for further training and education programs.
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